NEW YORK, June 11th 2026— EliseAI and Zillow Rentals released findings today showing that renters who engage with “AI Assist,” the EliseAI-powered AI leasing agent embedded in Zillow Rentals listings, are on average 43% more likely to apply for an apartment than those who don't.1
The results validate a first-of-its-kind integration. Zillow Rentals is the only rental marketplace with a built-in EliseAI experience, letting renters get answers, schedule tours, and stay engaged with properties directly from the listing. AI Assist is available to Zillow's multifamily partners with more than 450 units in their portfolio at no additional cost.
The data covers the period of October 2025 through April 2026 across the companies' shared portfolio of multifamily communities. Alongside the 43% lift in application rates, renters who engaged with AI Assist were on average 19% more likely to book a tour and 24% more likely to sign a lease.
This reflects how renters search for apartments today. They expect immediate service, around the clock, and Zillow Rentals’ AI Assist, powered by EliseAI, delivers that across the lead-to-application journey:
- Instant inquiry response: Engages prospects from the first message, keeping them interested in the listing.
- Immediate post-tour follow-up: Keeps prospects warm through decision making, driving the lift in application rates.
- 24/7 availability: Frees up onsite leasing teams to focus on residents.
"Leasing teams are stretched thin. 28% of calls to leasing offices go unanswered, and over half of inquiries arrive outside business hours," said Minna Song, co-founder and CEO of EliseAI. "AI Assist responds to every one of them. The data shows what can happen when every single lead gets a helpful reply instantly."
"Finding the right apartment and deciding to move forward are two of the most consequential steps in a renter's journey, and renters shouldn’t have to wait for answers. With AI Assist, we’re making sure that every renter can get an immediate, helpful response. The data shows that this immediacy makes a real difference in their ability to move forward,” said Michael Sherman, Senior Vice President of Zillow Rentals.
Multifamily operators have seen the results firsthand.
"EliseAI is working while we're sleeping, engaging with people we otherwise would not be engaging with. The tool is just improving those odds for us," said Terri Eager, Senior Manager, Falkin Platnick Realty Group.
As the multifamily industry continues to adopt AI-powered tools, EliseAI and Zillow Rentals are excited for further development of this exclusive partnership, and are proud of the outcomes they are enabling their mutual customers to achieve.
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About EliseAI
EliseAI transforms complex housing and healthcare systems. By deeply integrating into workflows and automating operations, it makes them efficient and cuts costs for all. Its platform helps property managers handle leasing, maintenance and resident engagement. EliseAI replaces fragmented tools with one integrated system that reduces manual work and improves accessibility and experience for residents and patients alike. The company is based in New York with teams in San Francisco, Boston, Chicago and Toronto. To learn more, visit www.eliseAI.com
About Zillow
Zillow Group, Inc. (Nasdaq: Z and ZG) is reimagining real estate to make home a reality for more and more people. As the most visited real estate website in the United States, Zillow and its affiliates help people find and get the home they want by connecting them with digital solutions, dedicated partners and agents, and easier buying, selling, financing and renting experiences.
Zillow Group's affiliates, subsidiaries and brands include Zillow®, Zillow Premier Agent®, Zillow Home Loans℠, Zillow Rentals®, Trulia®, Out East®, StreetEasy®, HotPads®, ShowingTime+℠, Spruce® and Follow Up Boss®.
All marks herein are owned by MFTB Holdco, Inc., a Zillow affiliate. Zillow Home Loans, LLC is an Equal Housing Lender, NMLS #10287 (www.nmlsconsumeraccess.org). © 2024 MFTB Holdco, Inc., a Zillow affiliate.
Footnotes
1 Internal data, mutual Zillow and EliseAI buildings without instant touring enabled, comparing leads from AI Assist-enabled buildings where AI Assist was engaged vs. leads from buildings that do not have AI Assist enabled October 1st, 2025 - March 19th, 2026, with event data updated through April 2026.