Marketing
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June 9, 2026 12:00 PM

Supercharging Your Leasing with LeasingAI Modes

LeasingAI Modes give you granular control over how your AI assistant engages prospects — from the discovery questions it asks, to the screening criteria it enforces, to whether it pushes tours or applications. Most operators are running their default setup. The ones seeing the best results have built custom modes tailored to each community's leasing strategy.

In this session, Jacob Kosior, VP of Client Strategy at EliseAI, sits down with Ruthie Woodard, Director of Leasing at University Partners, to walk through exactly how her team configures and deploys LeasingAI Modes across their portfolio. Whether you've been on LeasingAI for years or just launched, this is a hands-on session designed to help you get more from the tool you already have.

We'll cover...

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How to build custom modes with the right mix of discovery questions, screening criteria, and conversion goals for each community
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When to use Luxe Selling, proactive tour scheduling, and other behavior settings to match your leasing philosophy
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How University Partners uses modes to keep the top of their leasing funnel full while maintaining lead quality

Hosted By

Jacob Kosior

Vice President of Client Strategy
EliseAI

With over a decade of experience in property management operations, Jacob Kosior has built a career helping teams navigate change, implement new technology, and rethink the way work gets done. As the former Vice President of Centralized Services at Cardinal Group and now VP of Client Strategy at EliseAI, Jacob brings a deep understanding of both the day-to-day realities onsite and the strategic opportunities presented by AI and centralization. At EliseAI, Jacob partners with property management leaders across the country to reimagine operational structures, drive efficiency, and deliver better resident experiences through automation. He’s passionate about bridging real estate and technology - creating solutions that not only improve ROI but also reduce burnout, improve team workflows, and unlock new career paths for the property management industry.

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Ruthie Woodard
Director of Leasing
University Partners

Ruthie Woodard serves as Director of Leasing for University Partners, bringing over 15+ years of experience in the student housing industry. Since joining University Partners in 2021, Ruthie is primarily responsible for the leasing and marketing strategy and its implementation across the University Partners' portfolio. Woodard’s career in student housing began over a decade ago, starting as a Community Assistant and moving up the ranks to become a Director of Leasing. Prior to joining University Partners, she served as the Regional Leasing and Training Director for Asset Living.

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